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GCM article content

3 posts
  1. Clay Putnam
    Clay Putnam avatar
    33 posts
    8/11/2014 12:08 PM
    Is there a content policy as it relates to the articles published in GCM specific to articles featuring commercial products?

    I was flipping thru the most recent GCM and came across a 5-page article specific to a commercial product. I certainly understand that information is valuable but this appears to be a free feature to a commercial product while excluding the virtues of competing products.

    Does the manufacturer of the featured product pay a fee for the article or is this free advertisement for the manufacturer?



  2. Scott Hollister
    Scott Hollister avatar
    0 posts
    8/12/2014 11:08 AM
    Clay:

    Thanks for your comments. We've been having similar discussions in the office about this particular story.

    GCM has always adhered to very strict standards when it comes to editorial mentions of particular companies, products, etc., in our attempt to provide readers with the most accurate, up-to-date and non-biased information available. We do publish stories contributed by companies in the industry and we do use company representatives as sources for stories, but we do our best to be extremely conscientious on how those stories are presented.

    While the story in questions was not paid for (we do not accept paid editorial content), it does not meet those previously mentioned high standards. How that happened is the focus of our discussions now.

    Again, thanks for your comments. I'm always happy to entertain questions, comments or story ideas from GCM readers, so feel free to reach out to me at shollister@gcsaa.org at any time.

    Scott Hollister
    GCM Editor-in-Chief



  3. Clay Putnam
    Clay Putnam avatar
    33 posts
    8/13/2014 8:08 AM
    Scott,

    Thank you for your candid reply. I must say it's quite head scratching knowing that a written infomercial made its way into the heart of GCM.



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